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Title:
Web 2.0 Customer Scenarios and Experiences
Stream:
Web2.0 SIG (2)
Speakers:
Abstract:
In this session Matthew Perrins and Dave Artus provide an introduction to the Web 2.0 Track by describing some recent real-world customer experiences. The primary objectives of the session are to give some examples of business needs that drove the adoption of Web 2.0 technologies and to show the "art of the possible". We will also discuss the implementation strategies we adopted and draw out some lessons we learned. The examples we use are taken from diverse sectors including Financial, On-line Retailing and Chemical & Petroleum.
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